23 1/2 Hours

by Anne Bennett on November 15, 2012

Let’s say you were given the daunting task of creating a youtube video that stressed the importance of exercise.

Would you take the approach of current TV commercials for cholesterol-lowering medicine and depict a couple of smiling, chatting 50-something women walking together in the park? To ad agencies, middle-aged women are cash cows. (Pardon the unfortunate reference.)

I don’t know about you, but those kinds of AARP images not only turn me off; they do nothing to persuade me that I should get off my butt and move.

Eons ago I majored in communication studies in college, and I learned that often the simplest messages are the best. The following video contains only the voice narrative of Dr. Mike Evans and is illustrated by line drawings. Take a peek at it and I think you’ll be hooked for its entirety.

You’ll probably also want to take a brief walk afterwards!

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{ 5 comments… read them below or add one }

Laura November 16, 2012 at 2:26 pm

Cute video, entertaining and fun to watch. Much better than getting an answer in a pill. Thanks for sharing this common sense approach. You’re right on top of things as always!

Annie Hogsett November 19, 2012 at 10:38 am

I know the Internet is a very roomy place, but how did I miss this blog? Stumbled in while looking for the Barefoot Contessa’s roast turkey breast, stayed for the Tuscan Veggie Soup and now am trying to not be greedy about printing out EVERYTHING. Beautiful design, lovely writing and yum all over. Thanks!

Mike November 27, 2012 at 7:09 am

Thanks Anne, a great video. I walk my dog 20 minutes each morning and about 40 at night, totaling 2 miles. Rain or shine or freezing cold, I only miss if my back makes me miss. I want to go to the gym more often, but my back problems have curtailed a lot of that this year. Now if I could only quit shoveling in the extra fuel.

Anne Bennett November 27, 2012 at 8:24 am

Hey Mike, Keep it up and thank your pooch for helping make you healthier.

Margaret December 1, 2012 at 12:52 pm

I am returning home from Cancun and I showed this video to my three sisters and my friend in Fort Worth. We all love it and it got me walking every day while I was on vacation not just lying on the beach. Although I did that as well. Thanks for featuring it

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